You might not expect it, but the humble carrier bag can pack quite the punch when it comes to reinforcing your brand, and paper bags are even better!

From big brands to to independent boutique stores, paper carrier bags are the perfect choice for your retail store both for you and your customers.  

1. Adding the professional touch

Whilst re-using plastic bags is a great way to reduce the amount of waste we are producing, and to cut down on plastic purchasing, there is an alternative.

Instead of having customers leave your store with a tatty used bag which you have provided or they have had to dig out, you can instead give them a paper bag that has been created from natural materials and often recycled materials.

Paper bags can be plain kraft bags, or come laminated with a choice of handle designs, so you can match the feel of your brand. Moreover, you can also get bags as merchandising supplies with your company’s name printed on them. It can work as a promotional item to attract other people who may take a glance at the bag and decide to visit your shop.

2. Standing out in the crowd

The fact is, you need to shout about your brand, and you need to get your customers doing it too!

Paper bags are fully customisable, meaning you can brand them however you want, whether that be a simple logo addition or an elaborate and eye-catching design that will get you noticed. You will essentially be sending out satisfied customers to subtly promote your brand with the eye-catching carriers.

3. Going green

Overlook the importance of sourcing recyclable products and your business could be losing touch with the needs and wants of your customers.

Paper bags are fully recyclable, with some even being compostable. This makes them the perfect choice for those wanting to be a bit more environmentally conscious, and it will show that your business is at the forefront of this.